EP 30: How Kristin grew her polymer clay Instagram & TikTok to over 200K followers EACH!

Dec 14, 2022
How Kristin grew her polymer clay Instagram & TikTok to over 200K followers EACH!

Have you ever come across a small business with a HUGE amount of followers on Instagram or TikTok that made you wonder to yourself... "What on earth did they DO to get there?!" Or maybe you wonder how they started, how they spend their time, what they share on social media to grow such a big following, and how they turn those followers into customers?

Well today, you're in luck - in this episode of The Product Biz Podcast, we have special guest Kristin Vaughn who owns a polymer clay jewelry business with almost 200,000 followers on Instagram and almost 300,000 followers on TikTok - and you'll hear ALL of her secrets!

Kristin Vaughn is the Owner of Hillside Studio. She has been running her polymer clay jewelry business for over 7 years and loves teaching others the art of polymer clay. When she’s not in her studio/storefront, you can usually find her cheering at her kids’ sporting events, or cooking up something in the kitchen. I'm so excited for you to hear all that Kristin has to share!!


  • How Kristin grew SO exponentially on social media and how she was able to leave her full time job to focus all of her time on her polymer clay business
  • The mindset that successful small business owners need to have to show up on social media day after day
  • How spirituality plays a role in the success of Kristin's business


Follow Kristin on Instagram: @shophillsidestudio

Follow Kristin on TikTok: @hillside_studio

Join the Polymer Clay Earrings Made Easy course waitlist!

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of the episode you're listening to, share it to your Instagram stories and tag me @monicalittlecoaching - or send me a DM!​

While you're there, make sure you 
follow me so you can see behind the scenes of how I grew my handmade organic skincare small business to multiple six-figures... and how you can grow and scale your business, too.



Instagram: @monicalittlecoaching

My small business: www.shopplantbasedbeauty.com

Interested in learning more about Product Biz Academy? Join the waitlist to be first notified when doors reopen!

I want to learn more!

EP 103: Growing a coaching business with James Wedmore

Jun 05, 2024

The latest reviews from our loyal listeners:


Clear & effective communication!

Great podcast from Monica Little! She talks about the power of integrity, changing your mind-set to get stuff done and being accountable (both personally & professionally). The podcast is geared towards small business owners, but really so much of what Monica explains can be applied to various parts of anyone's life. She articulates so accurately many of the thoughts I have about the challenges of being a small business owner. It's reassuring & comforting to hear Monica break it all down in a comprehensive way in order to overcome the struggles. My favorite take-aways were how she explained that believing in yourself = FREEDOM and "how you do one thing is how you do everything".

- Anneliese via Apple Podcasts


Very inspirational!! Highly recommend

Listing to Monica’s podcasts have been crucial to helping my business grow. Saving me from endless circles of the creative mind, great tips and tricks to make things more efficient. If you own your own product business, I highly recommend joining her program as well as listening to all her podcasts!! πŸ™ŒπŸ»πŸ™ŒπŸ»πŸ™ŒπŸ»πŸ™ŒπŸ»Way to go Monica !! ❀️

- Daisy via Apple Podcasts


I’m Learning So Much!

I love listening to Monica’s podcast as a handmade small business owner! She offers so many tangible tips within her episodes that have helped me to believe in and grow my small business. Episode 2 was very helpful as she discusses the power of integrity and using a habit tracker. I loved this concept and will begin to use one. I can relate to so many of the stories she tells about running her own handmade business. Thank you Monica for all of these episodes! I cannot wait to listen to more.

- Kelley via Apple Podcasts


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