EP 139: From crafting at home to selling $4K/month in retail — Chelsea’s story of growth, confidence and handmade success

What if the moment you finally decide to bet on yourself becomes the exact moment everything starts to shift? 
 
In this week’s episode, I sit down with Chelsea, the owner of Familys Creations, the handmade wood-art brand known for its stunning multi-layer illuminated animal pieces and custom wooden U.S. travel maps that families treasure for generations. 
 
Chelsea shares how she moved past imposter syndrome, elevated her branding, strengthened her storytelling, and stepped into the version of herself who applies for the dream opportunities instead of talking herself out of them. And those big leaps? They paid off. Today she’s hitting $4K+ months with one of her retail partners, and she even sold a $1,400 custom Highland cow piece that shipped all the way to South Carolina… something she once thought was “too big” for her. 
 
If you’re in that space of wondering whether you’re ready to grow, evolve, or go after what you really want… this conversation will remind you that readiness isn’t a feeling, it’s a choice. 
 
By the end of this episode, you’ll learn: 

• How Chelsea transformed a creative hobby into a profitable handmade business 
• The mindset shifts required for big opportunities (and why perfection is never the point) 
• What it actually takes to land your dream retail location 
• The magic that happens when you stop saying yes to everything and start leading your business with intention 

Click here to listen to this episode of the Product Biz Podcast!

At Family’s Creations, Chelsea truly embodies their motto - Art That Tells a Story. She designs and hand-finishes layered wood art, lighted pieces, and home décor that often incorporate reclaimed wood. She blends modern elements, like a CO₂ laser for cutting, along with timeless, storytelling tools passed down from her husband’s great-grandfather. Every piece is crafted with family, storytelling, memories, and the feeling of home in mind.

LINKS MENTIONED IN TODAY'S EPISODE
Visit Chelsea's website at www.fm-cs.com
Follow Chelsea on Instagram: @familyscreationsllc

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
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