EP 23: The importance of branding with Kaila from Dox Design

Oct 26, 2022
The importance of branding with Kaila from Dox Design

What's the ONE thing that separates your business in a saturated market, allows you to be a HELL YES for your customers to easily get the sale, allows you to build a community of loyal repeat customers and fans, and allows you to actually charge more for your products?

Most people think of branding as the logo, colors, and fonts of your business.. but branding is so much more. Branding is what connects you with your specific customers to build a relationship that opens doors for loyal fans, repeat customers, and MORE sales.

Today you'll hear from branding expert, Kaila, who is the owner of the branding & packaging studio Dox Design. She leads her fearless team on a mission to create strong, compelling brands that flaunt their clients’ stand-out qualities in fun and daring ways. Together, they create #droolworthy brands and designs for people just like you: the doers, the dreamers (and the dog-obsessed)!


  • Why visual storytelling through branding is so important for your business
  • How branding and packaging design allows you to stand out in a saturated market, get more customers, and charge more for your products!
  • Quick tips on how to uplevel your branding so your business can stand out and be a HELL YES for your customers

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of the episode you're listening to, share it to your Instagram stories and tag me @monicalittlecoaching - or send me a DM!​

While you're there, 
make sure you follow me so you can see behind the scenes of how I grew my handmade organic skincare small business to multiple six-figures... and how you can grow and scale your business, too.



Instagram: @monicalittlecoaching

My small business:www.shopplantbasedbeauty.com


Learn more from Kaila on Instagram: @dox.design

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The latest reviews from our loyal listeners:


Clear & effective communication!

Great podcast from Monica Little! She talks about the power of integrity, changing your mind-set to get stuff done and being accountable (both personally & professionally). The podcast is geared towards small business owners, but really so much of what Monica explains can be applied to various parts of anyone's life. She articulates so accurately many of the thoughts I have about the challenges of being a small business owner. It's reassuring & comforting to hear Monica break it all down in a comprehensive way in order to overcome the struggles. My favorite take-aways were how she explained that believing in yourself = FREEDOM and "how you do one thing is how you do everything".

- Anneliese via Apple Podcasts


Very inspirational!! Highly recommend

Listing to Monica’s podcasts have been crucial to helping my business grow. Saving me from endless circles of the creative mind, great tips and tricks to make things more efficient. If you own your own product business, I highly recommend joining her program as well as listening to all her podcasts!! 🙌🏻🙌🏻🙌🏻🙌🏻Way to go Monica !! ❤️

- Daisy via Apple Podcasts


I’m Learning So Much!

I love listening to Monica’s podcast as a handmade small business owner! She offers so many tangible tips within her episodes that have helped me to believe in and grow my small business. Episode 2 was very helpful as she discusses the power of integrity and using a habit tracker. I loved this concept and will begin to use one. I can relate to so many of the stories she tells about running her own handmade business. Thank you Monica for all of these episodes! I cannot wait to listen to more.

- Kelley via Apple Podcasts


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