EP 94: Website marketing & homepage strategy to CONNECT with your audience

Apr 10, 2024
Website marketing & homepage strategy to CONNECT with your audience

What type of experience is your website (especially your homepage) giving to both customers AND retailers when they land on it?

Does this experience embody your brand, or does it give off a mismatched vibe?

Are the people landing on your website also getting the right information sequenced in the right way so they understand the story piece by piece that gets them one step closer to purchase?

Website marketing comes down to the visuals, the images, the colors, the words, and the sequencing of it ALL that portrays your business and products in a way that leads customers (and retailers) to purchase. 

During this episode, we’re doing a live website audit for Product Biz Academy member, Erin from @nopooproducts, where you’ll learn top website marketing strategy including:

  • How your website content should be sequenced on your homepage to tell the full story of your business
  • What customers and retail stores should see RIGHT when they land on your website to start to understand the experience they will get from our products 
  • How to make sure your brand (colors, fonts and more) is present on your website and also how to make sure your main brand value is EMBODIED on your website
  • What your top menu items should say to encourage the sale
  •  How to uplevel reviews on your website

and more.

Click here to listen to this episode of the Product Biz Podcast!

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
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EP 99: The BEST way to use Chat GPT in your business

May 15, 2024

The latest reviews from our loyal listeners:

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Clear & effective communication!

Great podcast from Monica Little! She talks about the power of integrity, changing your mind-set to get stuff done and being accountable (both personally & professionally). The podcast is geared towards small business owners, but really so much of what Monica explains can be applied to various parts of anyone's life. She articulates so accurately many of the thoughts I have about the challenges of being a small business owner. It's reassuring & comforting to hear Monica break it all down in a comprehensive way in order to overcome the struggles. My favorite take-aways were how she explained that believing in yourself = FREEDOM and "how you do one thing is how you do everything".

- Anneliese via Apple Podcasts

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Very inspirational!! Highly recommend

Listing to Monica’s podcasts have been crucial to helping my business grow. Saving me from endless circles of the creative mind, great tips and tricks to make things more efficient. If you own your own product business, I highly recommend joining her program as well as listening to all her podcasts!! ðŸ™ŒðŸ»ðŸ™ŒðŸ»ðŸ™ŒðŸ»ðŸ™ŒðŸ»Way to go Monica !! ❤️

- Daisy via Apple Podcasts

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I’m Learning So Much!

I love listening to Monica’s podcast as a handmade small business owner! She offers so many tangible tips within her episodes that have helped me to believe in and grow my small business. Episode 2 was very helpful as she discusses the power of integrity and using a habit tracker. I loved this concept and will begin to use one. I can relate to so many of the stories she tells about running her own handmade business. Thank you Monica for all of these episodes! I cannot wait to listen to more.

- Kelley via Apple Podcasts

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