EP 58: How to increase your sales with email marketing with Jessica Totillo Coster

Jun 28, 2023
How to increase your sales with email marketing with Jessica Totillo Coster

If you aren't sending out weekly or monthly emails within your small business, or if you ARE sending them out but aren't sure what to say for them to lead to actual results, then this episode is for you.

Special guest Jessica Totillo Coster shares with us her top email marketing strategies to help you create a relationship with your email subscribers so they are reminded of you and are ready to buy! Email marketing is one of the most important parts of a small business and something that you can start to implement today, especially after listening to this episode and hearing Jessica's top tips and tactics to get started.

Jessica is an eCommerce & Email Marketing Strategist for boutique owners & product-based businesses. She supports scrappy [female] entrepreneurs with actionable steps & strategies to grow the traffic, sales, and profit in their online stores.

After 20+ years in retail, owning her own multi 6-figure brick & mortar boutique, and 3 years as the ONLY employee of a 7-figure eCommerce store – now she’s sharing everything she learned the hard way so you don't have to. Jessica works 1:1 with eCommerce clients, hosts the eCommerce Badassery Podcast, and is the Founder of the Lounge, an educational membership for eCommerce Business owners.


  • The top mistakes small business owners make with their email marketing - and how to avoid them
  • The MUST-have automations every eCommerce business should have in place to maximize exposure, customer loyalty, sales and more
  • What specific data to look at with your email campaigns to make smart decisions on how to adjust them for increased performance and results
  • Top tips and tricks for coming up with email ideas on a monthly basis and what exactly to share in those emails


Follow Jessica on Instagram @ecommercebadassery

Grab your copy of Jessica's mystery freebie HERE!


Website: www.monicalittlecoaching.com

Instagram: @monicalittlecoaching

Order your small business daily planner & mindset journal: https://www.etsy.com/listing/1410735360

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EP 103: Growing a coaching business with James Wedmore

Jun 05, 2024

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Clear & effective communication!

Great podcast from Monica Little! She talks about the power of integrity, changing your mind-set to get stuff done and being accountable (both personally & professionally). The podcast is geared towards small business owners, but really so much of what Monica explains can be applied to various parts of anyone's life. She articulates so accurately many of the thoughts I have about the challenges of being a small business owner. It's reassuring & comforting to hear Monica break it all down in a comprehensive way in order to overcome the struggles. My favorite take-aways were how she explained that believing in yourself = FREEDOM and "how you do one thing is how you do everything".

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Very inspirational!! Highly recommend

Listing to Monica’s podcasts have been crucial to helping my business grow. Saving me from endless circles of the creative mind, great tips and tricks to make things more efficient. If you own your own product business, I highly recommend joining her program as well as listening to all her podcasts!! ðŸ™ŒðŸ»ðŸ™ŒðŸ»ðŸ™ŒðŸ»ðŸ™ŒðŸ»Way to go Monica !! ❤️

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I’m Learning So Much!

I love listening to Monica’s podcast as a handmade small business owner! She offers so many tangible tips within her episodes that have helped me to believe in and grow my small business. Episode 2 was very helpful as she discusses the power of integrity and using a habit tracker. I loved this concept and will begin to use one. I can relate to so many of the stories she tells about running her own handmade business. Thank you Monica for all of these episodes! I cannot wait to listen to more.

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