EP 79: How to make your overall content strategy for your biz easier on you with Ruthie Sterrett

Nov 16, 2023
How to make your overall content strategy for your biz easier on you with Ruthie Sterrett

Most of us know that the saying "if you build it, they will come" isn't true - and most of us, as small business owners, have flat out experienced that when we come out with an incredible product that we are so excited to share about... and then we hear crickets. The TRUE saying is "if you build it AND market it effectively they will come" and today's special guest Ruthie Sterrett is sharing with you how to attract, nurture, and connect with your audience for more sales.

Ruthie Sterrett is a marketing strategist and founder of The Consistency Corner, a marketing and content agency for small business owners. She helps businesses create consistent content that drives revenue through quarterly planning, simple marketing best practices, positive reinforcement, and accountability. She has found most small business owners are wearing so many hats that marketing often is inconsistent while they juggle all the things, so she created the Consistency Corner to help you create simple content frameworks which build trust and lead to sales every month.

By the time you finish listening, you'll learn:

  • The 3 main components of marketing - attract, nurture, convert - and how to implement these components into your business today
  • What the saying "know, like and trust" really means
  • How you can get ahead of the holiday season by content planning with specific holiday campaigns and how to make the holiday season easier on you 

Click here to listen to this episode of the Product Biz Podcast!

LINKS MENTIONED IN TODAY'S EPISODE
Learn more from Ruthie at www.theconsistencycorner.com
Follow Ruthie on Instagram @theconsistencycorner
Download the Ruthie's free holiday content planner at www.theconsistencycorner.com/holidaycontentplanner

LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Watch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

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EP 103: Growing a coaching business with James Wedmore

Jun 05, 2024

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Clear & effective communication!

Great podcast from Monica Little! She talks about the power of integrity, changing your mind-set to get stuff done and being accountable (both personally & professionally). The podcast is geared towards small business owners, but really so much of what Monica explains can be applied to various parts of anyone's life. She articulates so accurately many of the thoughts I have about the challenges of being a small business owner. It's reassuring & comforting to hear Monica break it all down in a comprehensive way in order to overcome the struggles. My favorite take-aways were how she explained that believing in yourself = FREEDOM and "how you do one thing is how you do everything".

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Very inspirational!! Highly recommend

Listing to Monica’s podcasts have been crucial to helping my business grow. Saving me from endless circles of the creative mind, great tips and tricks to make things more efficient. If you own your own product business, I highly recommend joining her program as well as listening to all her podcasts!! πŸ™ŒπŸ»πŸ™ŒπŸ»πŸ™ŒπŸ»πŸ™ŒπŸ»Way to go Monica !! ❀️

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I’m Learning So Much!

I love listening to Monica’s podcast as a handmade small business owner! She offers so many tangible tips within her episodes that have helped me to believe in and grow my small business. Episode 2 was very helpful as she discusses the power of integrity and using a habit tracker. I loved this concept and will begin to use one. I can relate to so many of the stories she tells about running her own handmade business. Thank you Monica for all of these episodes! I cannot wait to listen to more.

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