EP 07: Why coming out with new products is disruptive for small businessesJun 16, 2022
A lot of struggling small business owners make the mistake of thinking that coming out with new products will increase their sales.
They get in a cycle where they come out with a new product every week or every month. They buy new raw materials, experiment, take photos, edit photos, post on their website, post on social media....
Some sales come through when they announce their new product, but after the hype dies down they jump right into creating the NEXT new product because it's the only way they know how to make money. Does that sound like you?
BY THE TIME YOU FINISH LISTENING, YOU'LL LEARN:
- Why going all in with your BEST SELLERS is the best plan of action for your business
- How having LESS products equals MORE money
- How to connect with your target audience to increase your H*LL YES sales, instead of trying to be everything to everyone
When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of the episode you're listening to, share it to your Instagram stories and tag me @monicalittlecoaching - or send me a DM!
While you're there, make sure you follow me so you can see behind the scenes of how I grew my handmade organic skincare small business to multiple six-figures... and how you can, too.
LEARN MORE FROM MONICA LITTLE
Coaching services: www.monicalittlecoaching.com
My small business: www.shopplantbasedbeauty.com
LINKS MENTIONED IN TODAY'S EPISODE
Episode 05: Why working harder is NOT the key to success
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